Category: Entrepreneurship

Mobile app-based businesses have seen a massive upsurge, recently. You can convert an interesting idea into a business opportunity with the right kind of knowledge and resources. However, most of the times’ idea innovators have unanswered questions that plague them and stop them from working to bring their idea to reality.  We at Promatics believe … Continue reading

Software-driven businesses have been around for a while now, but are here to stay in the long run. A lucrative business opportunity awaits if you have a great startup idea. However, what stops some idea innovators is the dearth of technical know-how. Being a non-technical founder of a software company sounds like a plan that … Continue reading

Building a mobile app for the first time seems to be a daunting task, as most of the beginners don’t know where to start from. In today’s fast paced mobile app market, thousands of mobile apps are evolving every day. To ensure visibility of the mobile app in such a complex environment, you need to … Continue reading

When it comes to determine the success of an app, mobile app developers have a plethora of metrics to choose from.  However, it is not an easy task to determine which metrics matter the most for your app. In earlier days, app developers would measure the success of their app based on Analytics. These statistics … Continue reading

There are massive opportunities when it comes to mobile universe. With the internet becoming affordable, smartphones capabilities increasing and an exponential rise in smartphone users, mobile app connectivity is a huge market for enterprises. Mobile apps apart from providing a new front for customer engagement also help in increasing productivity and decreasing the otherwise needed … Continue reading