Ever since the first iPhone came into the market, it has made a huge difference to how information has reached a person. In many ways smartphones are a bridge of connectivity between a person – and the people he / she interacts with, the things he/ she interacts with and has become very interwoven with … Continue reading
The growth of mobile has been explosive over the last few years. When it comes to B2C brand marketing, if your brand has not enough mobile presence, and a driven mobile marketing strategy, your brand could easily fall behind the reach of users. The is because the main device that is used to access social … Continue reading
We have mobile app for every sector and the same is the case with travel domain. Travel apps are taking the center stage in the mobile app development, as more and more people are using them. Travel industry is growing drastically as never before, as a result of which app developers are developing more and … Continue reading
Creating a mobile app usually takes lot of time and success is never guaranteed. Even with lot of money and time invested, app developers can fail to build a successful mobile app and the most common reason is that developers fail to understand what their customer want in the app. The success of mobile app … Continue reading
A change in design or technology can make mobile app archaic in the eyes of customers. In order to achieve optimum level of performance from your mobile app, it needs to be redesigned. No doubt, functionality, stability, performance are something which is extremely important for a mobile application to catch user’s eyes. However, the first … Continue reading
There is no middle way to follow when it comes to mobile application testing. There is either a complete success or a failure when it comes to the app testing. It’s like tossing a coin for either a “heads” or a “tails”. With the growing usages of smartphones, tablets and various other mobile devices the … Continue reading