Insights

Introduction The advertisement industry has seen drastic shifts in recent years first newspapers and brochures to TV ads and then TV ads to the internet and mobile-app ads. While the newspaper ads added mass reach, TV ads brought interactive content to the table. Internet and mobile app advertisements introduced features of personalization and pin-point audience … Continue reading

API has been a popular buzzword in the web and app development industry for a long time. It is an abbreviation for ‘Application Programming Interface’. APIs play a very major role in the development of any mobile or web application but before we move on towards that, let’s dig a little deeper into what it … Continue reading

Apple may be a little late to the party but yes. Finally, Apple has introduced widgets in the new iOS 14. While widgets have been on Android phones for years, Apple widgets appear more refined and blended in with the general Apple-esque aesthetic. A major reason for this is that widgets in Apple are made … Continue reading

Why design Offline-First Apps? The most useful applications are internet gateways that connect users to media, social, or informational sites. When most programs have a good internet or Wi-Fi connection, they can play their best performance. However, when a program has a large list of data (such as a shopping program), a bad connection can … Continue reading

Statista claims that come 2021, there would be 3.8 million mobile phone users worldwide. Moreover, App Annie data predicts that the user base will double from 3.5 billion of app users to 6.3 billion by 2021. Further per capita spend on mobile apps will reach $1,008 per user by 2021. With more than half the … Continue reading

What is the Apple In-app Purchase Program? In a quest to gain a significant competitive edge on the iOS app store, iOS developers try to push extra content and features, for example, premium content, subscriptions and digital goods using in-app purchases. Apple also allows app businesses to promote and offer in-app purchases directly on the … Continue reading

Introduction The education sector has been one of the biggest beneficiaries of advancements in the world of technology. Increased handset and mobile internet penetration have further pushed a trend of e-learning mobile apps that facilitate easy access to education. The advent of the coronavirus further brought e-learning apps out in all their glory and encouraged … Continue reading

Why was Flutter Launched? The innovation at Google never stops. You can expect Google to come up with things they believe have a huge potential. That is how Android was born in 2008 and Flutter in 2017. In its intention to take forward the status quo in mobile app development technology Google published a free, … Continue reading

Introduction Increased mobile phone penetration across the globe has led businesses to rely on mobile application development as the perfect way to reach their target markets. App building also helps businesses have an all-round approach while managing outreach. While both Android and iOS are popular mobile app development platforms from a business perspective, budget concerns … Continue reading