Discover the latest trends, insights, and best practices in web and mobile app development
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It is a fact that mobile app developers relish data. Be it the download numbers; ROI from the app or the retention rate, analytics helps an app business know what does a user actually want from their product. It’s crucial to track the dynamics of a finished product with the help of analytical tools. … Continue reading

A brilliant amalgam of the virtues of television and digital videos, OTT apps are a rage today. The acronym ‘OTT’ stands short for the phrase Over-The-Top. OTT service allows a user to stream content online without any sign up for a cable or satellite TV service. A report from Limelight Networks claims that Indians … Continue reading

We all know about the fleeting attention spans and patience of the generation of users today. In 2018, 52.2 percent of all website traffic worldwide was generated through mobile phones. Businesses delivering their services or products to clients are working incessantly on mobile apps as a way to enhance their customer service. To retain their … Continue reading
The Middle East and North Africa (MENA) region is experiencing a mobile revolution, presenting a vast and lucrative opportunity for app developers worldwide. With a rapidly growing smartphone user base, increasing internet penetration, and a unique cultural landscape, the MENA region demands a strategic approach to app development, particularly when catering to the Arabic-speaking audience. … Continue reading

Introduction Location data can be an invaluable resource when it comes to activities like engaging customers. Insidious use of mobile devices has brought forth an extensive flux of user information like geolocation data, which is of immense value for marketers. More often than not, businesses lack the basic technical skill set to use this data … Continue reading

A fully functional app is a result of a great app idea, mindful development along with upbeat maintenance. Most business owners see the process of application launch as limited to app development, and tend to overlook the time and resources incurred by app maintenance practices while allocating finances for the process. It is imperative to … Continue reading

It’s the age of smartphone addiction. According to a recent emarketer report, a US adult will spend an average of 3 hours, 35 minutes per day on mobile devices in 2018, an annual increase of more than 11 minutes. A smart business owner is someone who puts this knowledge to use and builds upon it … Continue reading

Why Do You Need a MVP for your Mobile App Idea? While the big numbers about the count of apps on iOS and Android portray a tale of triumph of mobile app technologies in today’s world, a low success rate of app-based businesses tells a different story. Intense competition warrants only the survival of the … Continue reading

According to figures quoted by Strategyanalytics.com, worldwide revenue from mobile video will reach $25 Billion by 2021. Videos can be crowned as the king of virtual hierarchy and rightly so. A perfect medium to feature all types of content like text, music, photographs, links, and even podcasts; a video interestingly indulges the audience’s sense of … Continue reading