Insights

The world is in need of more A/B testing. The reason is A/B testing is generally the successful way for raising conversion rates. Sadly, as stated by Ecoconsultancy, A/B testing is being done by measly 38% of companies. Evidently, it is a problem. What is being proposed in this article are the 5 times when … Continue reading

Uber has been one of the top tier services when it comes to booking taxis and the simplicity that they offer is truly unmatchable. In just seven years they have managed to rank in millions of dollars each year and they have accumulated about 8 million users who swear by their quality of service. So … Continue reading

The four technologies for the web development are important to know for the marketers in this digital age. These days marketing has become more focused on digital technology. Thus, the decision makers from across all the sectors right from the consumer brands to B2Bs, even the law firms also need to concentrate on the younger … Continue reading

Whenever one visits a website, he or she opens the landing page. This is the page, which opens when one types the URL of a particular website in the browser. It is called the landing page because the user is landing on that page. Outwardly, every website appears very beautiful and stylishly designed. However, this … Continue reading

It is impossible to think of any dashboard without charts or graphs. Charts present any complex statics rapidly and successfully. Similarly, a good graph can develop your overall design of your websites. You should know that if you want to create data visualization you will need enough time in building a serious application. You must … Continue reading

Any developer or a software engineer or just anybody in the IT Sector, must have at least been dragged to the buzz a couple of times about Amazon Web Services. AWS (Amazon Web Services) as it is evident from the name is an assortment or compilation of cloud computing services that fabricate on-demand computing platform … Continue reading

Responsive Web Design, or RWD is an often talked about topic of today’s web development industry. A few years ago, it was enough for a website to render attractively in four or five different devices, but things have been changed today. As mobile browsing surpasses desktop browsing in 2014 with statistics continuing to increase. As … Continue reading

Many business leaders and owners look upon digital marketing as an unaffordable luxury. It is an expense that adds to the costs of doing business. For them, the sales function on the other hand contributes directly to the bottom line. Money can be allotted for digital marketing only when the budget is flexible and large … Continue reading

For a developer, code maintenance simply means a code that is much easy to amend or to extend. This is because a cautiously constructed code is quite easy to read and comprehend, it is easy to locate a specific component which is related to a given change request. The code should be easy to modify … Continue reading