Insights

Significance of app landing pages is one of the important topics in app development and marketing. Many mobile marketers are yet to realize the importance and full potential of app landing page. An app landing page is so important that you can create one before even writing the app code. The importance of app landing … Continue reading

Social media plays a very important role in mobile app marketing. App developers can make use of popular social media sites such as Facebook, Twitter and Instagram to promote their mobile apps across multiple platforms and reach millions of users across the internet.   In a study, it was found that Americans spend more than … Continue reading

Most of the mobile apps on the App Store fail for the reason that users uninstall then within 90 days of installing them. In a study, it was found that nearly 65-85% mobile apps get uninstalled within 30 days of installing. The more user stick to your app, the more revenue your app can generate … Continue reading

Table of Contents In the digital age, information bombards us from every screen, demanding instant attention. Emails pile up, social media feeds overflow, and phone notifications chirp incessantly. But amidst this cacophony, a silent messenger emerges, whispering directly into our ear: the push notification. These miniature pop-ups, bypassing the usual notification channels, cut through the … Continue reading

If you have taken up the route to become a UI designer, it is definitely an interesting and challenging job profile. There are too many things on your platter. And, most of it associated with the technical issue of designing for the platform. But, before reaching out to the dilemma you are facing as the … Continue reading

Augmented reality is a young technology and is a big deal these days. It has attracted a great hype and it is still waiting for killer application. Mobile tech keeps moving towards Augmented Reality (AR) and it feels tailor made for wearable technology. New research has given insight into the existing possibilities of AR browsers, … Continue reading

Mobile app developers often face the problem of bad app reviews, especially when they are promoting the app. The review of users can have a strong impact on the success of your app. App developers should remember that reviews are not set in stone and they can do a lot to resolve and prevent bad … Continue reading

Since the release of Google’s material design, there is an on-going debate over – material design vs flat design: which is the best? If you ask a few designers, you will probably get different answers. User interface design has been influenced by a number of trends in the recent years. In this post, we are … Continue reading

Design feedback is a sensitive subject for most of the designers. Many designers skip the stage of design feedback process, as a result of which designers may get horrible feedback. It is difficult to consistently get good feedback on design work. There are two types of design feedback – synchronous design feedback and asynchronous design … Continue reading