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How to Create a Winning Social Media Strategy for Small Businesses?

How to Create a Winning Social Media Strategy for Small Businesses?

Manpreet KaurManpreet KaurContent Writer

Considering that 30% of the world population is active on some social media platform or the other, ignoring the need for a killer strategy can pave the way to immediate marketing failure. Much before creating a strategy that works, many start-up businesses are still struggling with understanding what social media exactly is.   What is … Continue reading

What is mobile ransomware and how to protect yourself against it?

What is mobile ransomware and how to protect yourself against it?

Rahul SinghRahul SinghContent Writer

Mobile ransomware is a malicious program that locks down your mobile, encrypts files and steals sensitive data. The attacker demands a ransom payment to unlock the device and return the data to the user.   The ransomware is generally obtained from organized crime groups. Smartphone users are tricked into accidentally downloading of malware through social … Continue reading

Augmented Reality vs. Virtual Reality – What’s the Difference?

Augmented Reality vs. Virtual Reality – What’s the Difference?

Manpreet KaurManpreet KaurContent Writer

Although they both talk about the concept of reality, Virtual and Augmented Reality are two very different issues and should not be confused with one another. Virtual Reality diverts you from it while Augmented Reality enhances or adds more to it. Both technologies are on the verge of changing the way we look at the … Continue reading

The future of on demand apps economy

The future of on demand apps economy

Prashant TrivediPrashant TrivediContent Writer

  The on-demand app economy has taken over the traditional business models by providing people with what they want. In fact, it has become the most talked business term in today’s competitive world.  The technology sector is fast growing, as a result of which apps have become the mainstream. Since the inception of the App … Continue reading

12 Best Apps Small-Business Owners should use in 2017

12 Best Apps Small-Business Owners should use in 2017

Manpreet KaurManpreet KaurContent Writer

Small business owners are often pulled back in several directions due to the every changing requirement of customers. Being the owner of small business, you are not only in charge of daily operations, but must handle employee issues, payroll, and financial transactions, communicate with clients and so on. If you want to maximize the productivity … Continue reading

Types and tussle between on-demand delivery platforms

Types and tussle between on-demand delivery platforms

Manpreet KaurManpreet KaurContent Writer

What are you most likely to do when you come home all broke after office? Certainly, prepping up in kitchen is something you would mostly avoid. You will either have a help to do the grunt for you or you will most likely pick up your phone and order a delicious dinner right away!   … Continue reading

Seven Stages of Design for On-demand Cargo Delivery Apps

Seven Stages of Design for On-demand Cargo Delivery Apps

Gagandeep SethiGagandeep SethiProject Manager

On-demand cargo delivery apps are highly in demand these days. Cargo delivery apps are going to dominate the market, as they connect clients with different service providers. Using cargo apps is very easy, just like booking a cab, delivery bike or private car. Today, there are dozens of on-demand cargo delivery apps with unique designs … Continue reading

What to Consider When Converting a Web Experience to a Native App

What to Consider When Converting a Web Experience to a Native App

Rahul SinghRahul SinghContent Writer

Gone are the days when everybody wants a website. Today, more and more people are looking for native apps and not web apps. It has become an important factor for companies to convert their websites to mobile apps.   There is a great increase in the potential to reach customers through their phones. Mobile technology … Continue reading

7 Signs Your Mobile App Developer Is Terrible

7 Signs Your Mobile App Developer Is Terrible

Rahul SinghRahul SinghContent Writer

For a mobile app to be designed and developed, we can develop ourselves, make use of an in-house team or outsource it to an app development company.  Often working on tight budgets, most entrepreneurs find it more convenient and wise to outsource the whole design and development to an app development company.   This usual … Continue reading