Insights

Your  website has less than three seconds or less to make a positive impact on the visitors. Miss that window, and more than half of your potential clients are gone silently and permanently. 

App development is a challenging task that involves various complexities in the planning, development, and testing phases. It often takes a significant amount of time to achieve the desired result. However, adopting agile user stories becomes essential to provide real value to your end-users and improve your overall business efficiency. Adopting user stories is a … Continue reading

Many designers become confused about choosing low-fidelity and high-fidelity. However, both have some unique features. It’s all about context and priorities when deciding between high and low fidelity. High-fidelity and low-fidelity prototyping are not replacements for one another, and employing both at different points in the development process is typically recommended. To clarify your confusion, … Continue reading

Websites play a very important role in building authority and increasing the sales of a business. Your site’s appearance has a direct impact on people’s visits and actions, so make it aesthetically pleasing and useful. The basic features of all websites are the same, despite the fact that they differ. Do you ever think about … Continue reading

Without a strong structure, you cannot develop a successful website or mobile app. If you wish to have an exceptional foundation upon which you can build your project, wireframes are your cue. Building a wireframe is one of the most fundamental steps in the UX design process. But, if this is the first time that … Continue reading

The digital landscape is fast evolving to match the trends in the market and serve user expectations. While some of these trends can be momentary others are here to stay.   At Promatics, we believe every app business must know that users are spoiled for choice when it comes to picking mobile apps. To engage … Continue reading

Given the widespread usage of mobile phone devices and increased reliance on apps to execute many days-to-day functions, users may have to open an app in pitch dark ambience. Very often, the light that the app emits in pitch dark is too high and almost piercing for a user’ eyes. There have been reports that … Continue reading

What is Typography? How many times have we shrieked at the sight of visually unpleasant app pages with amiss font style and size that mar the app usage experience on the whole? Countless would be the answer. Such apps lack the necessary sticking factor that helps us stay on the app. It is common to … Continue reading

What is Mobile App Wireframing? Wireframes can be described as pure black and white layouts that outline the specific size and placement of page elements, features, conversion areas and navigation on an app or website. They lack real design elements like colours and fonts and are used to bring out an app’s structure specifically. Done … Continue reading