Insights

Mobile apps have become a main stream and are the best ways to attract customers. Companies are trying to create great mobile experience for customers by using the best design practices. However, not many are willing to make the changes required to deliver that promise. Most of the companies don’t even realize that how a … Continue reading

Since the release of Google’s material design, there is an on-going debate over – material design vs flat design: which is the best? If you ask a few designers, you will probably get different answers. User interface design has been influenced by a number of trends in the recent years. In this post, we are … Continue reading

Design feedback is a sensitive subject for most of the designers. Many designers skip the stage of design feedback process, as a result of which designers may get horrible feedback. It is difficult to consistently get good feedback on design work. There are two types of design feedback – synchronous design feedback and asynchronous design … Continue reading

Did you know that mobile e-shopping will shoot up at whopping $163 billion sales worldwide this year? And, that estimated that 85% of mobile users will use mobile apps rather than mobile website? Well, numbers aside, the most startling fact here is although 33% of mobile sales happen via mobile app, only 10% of retailers … Continue reading

Product page is a combination of programming and customization. No matter how much effort you put in promoting your ecommerce store, the real magic happens when you do something to optimize the product page. A good product page can affect the conversions, and hence you should try everything to optimize them. In this post, I … Continue reading

Your mobile app has only a few seconds to make a lasting impression. If users find the interface confusing, cluttered, or slow, they’ll likely abandon it before discovering what your app has to offer.