Insights

Launching a mobile application is a major milestone for any business. After months of planning, designing, development, and testing, the product is finally ready to reach users. However, before your app becomes available to millions of users worldwide, it must pass through one of the most important stages of the journey: the app review process. … Continue reading

Advertising and promotion on mobiles can take different formats, some of which are very effective. Pop-up ads worked well for many industries for years, and they are difficult to be ignored. As the mobile users continue to rise, it makes sense to prioritize mobile experience.   There is a strong focus on user experience in … Continue reading

When it comes to a good mobile app, its UI is considered to be the most important aspect that gives boost to its performance closely followed by the user experience it provides to the end customer. But, one thing that is often overlooked here is the fact that a person who is going to a … Continue reading

When there was no technology, everyone would have dreamt of capturing the whole world in their fist. But with the insurgence of technology and the advancements it has bought to the life of the people, we have actually become capable of holding the world in our hands in the form of mobile phones.   21st … Continue reading

Mobile app retention is one of the biggest challenges of mobile apps these days, as more than 60% of the users stop using it after 3-4 months of installing. According to recent reports, 25% of the apps are used once or twice before they are discarded.   It is a challenging task for app developers … Continue reading

Apple has an excellent track of providing great compatibility to existing apps whenever a new device or iOS version is released. The apps are zoomed to fit the changing size of screens. In fact, the latest versions of iOS behave just like older versions, breaking the assumptions that older app might be making about its … Continue reading

Recently, Google announced a tool that will allow developers to write AR apps for android devices. Augmented Reality (AR) is something that takes users to a different world.  It helps developers to overlay digital content on top of real world.   Now, the question is – what is the big tool?   This developer tool … Continue reading

In today’s competitive world, many people and businesses are using business technology increasing the chances of exposure to security and identity threats. It is estimated that more than 52% of people across the globe spend at least 2 hours on mobile apps.   Thousands of new apps hit the market every week, which give hackers … Continue reading

If you are a mobile app developer, you might know how important it is to test the app before releasing it in the market. You need to make sure that you get rid of all the hidden bugs before it hit the store. The only way to make your app really work is ‘Beta Testing’, … Continue reading