Insights

Having the knowledge of how important a marketing campaign on the mobile market is for a brand is quite common these days. Many startups realize that without that part of the market, in today’s landscape, they are completely handicapped. Therefore a lot of them try to create marketing strategies to no avail and flop on … Continue reading

Mobile outdoor GPS navigation apps are not that effective when moving in larger indoor areas like airports, malls, hospitals, and warehouses. These facilities spread across a large area and it can be difficult for visitors to reach a particular location without proper guidance. The GPS navigation app can help you reach a particular in the … Continue reading

Web browsers were quite common in the era of PCs and laptops. The scenario has changed with the explosion of tablets and smartphones. Although most of the smartphones are equipped with mobile browsers, users prefer to use mobile apps.   In a survey conducted by market research company Nielsen, it was found that American smartphone … Continue reading

The fashion industry has undergone a rapid change in the recent years with companies evolving their business models to meet the digital world. The advancement in technology could be one of the primary reasons for this transformation.   Fashion apps have redefined the way brands communicate and connect with customers. This compelled fashion companies to … Continue reading

The arrival of iOS 11.3 marks the Apple shift towards Progressive Web apps. According to experts, Apple has quietly added support for Progressive Web Apps (PWAs) in iOS without much fanfare and it clears the way for new technologies behind PWA’s. If you are hearing about Progressive Web apps for the first time, it’s time … Continue reading

The arrival of Android Go has lowered the barrier for smartphones. Android Go is a trimmed down version of Android and it is likely to work efficiently even on devices with under powered hardware.   As an app entrepreneur, you would want your app to be compatible with wide range of devices including entry-level smartphones. … Continue reading

A website is a powerful asset, especially for business owners and entrepreneurs. It helps you showcase your brand and provide a cost-effective communication tool. A website gives your customers an opportunity to access your site from their laptops, desktops and handheld devices. However, there is a dramatic change in the pattern. Today, many customers are … Continue reading

According to a recent report submitted by Business Insider, the annual income of transport industry is $800 billion. This figure opened ample of opportunities for small, medium and large businesses. The perfect example of the apps that revolutionized transportation industry includes names like – Lyft and Uber.   Amazon, one of the biggest e-seller is … Continue reading

There is a huge competition in the restaurant industry these days. Many restaurants are finding ways to effectively market themselves. Due to the increasing demand for mobile phones, it is likely that your target audience can be reached with mobile apps. Developing a mobile app for restaurant business has become essential in today’s competitive scenario. … Continue reading