Insights

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9 ways Chatbots can enhance your app

9 ways Chatbots can enhance your app

Gayatri AkellaGayatri AkellaContent Writer

Chatbots have been in use in different forms since a long time. They are the automated service robots that help users navigate through different communication channels. The application of bots can vary from functional to fun, and can be implemented in major chat products. Chatbots have the ability to interpret human speech as well as … Continue reading

How to Create a Winning Social Media Strategy for Small Businesses?

How to Create a Winning Social Media Strategy for Small Businesses?

Manpreet KaurManpreet KaurContent Writer

Considering that 30% of the world population is active on some social media platform or the other, ignoring the need for a killer strategy can pave the way to immediate marketing failure. Much before creating a strategy that works, many start-up businesses are still struggling with understanding what social media exactly is.   What is … Continue reading

What is mobile ransomware and how to protect yourself against it?

What is mobile ransomware and how to protect yourself against it?

Rahul SinghRahul SinghContent Writer

Mobile ransomware is a malicious program that locks down your mobile, encrypts files and steals sensitive data. The attacker demands a ransom payment to unlock the device and return the data to the user.   The ransomware is generally obtained from organized crime groups. Smartphone users are tricked into accidentally downloading of malware through social … Continue reading

Augmented Reality vs. Virtual Reality – What’s the Difference?

Augmented Reality vs. Virtual Reality – What’s the Difference?

Manpreet KaurManpreet KaurContent Writer

Although they both talk about the concept of reality, Virtual and Augmented Reality are two very different issues and should not be confused with one another. Virtual Reality diverts you from it while Augmented Reality enhances or adds more to it. Both technologies are on the verge of changing the way we look at the … Continue reading

The future of on demand apps economy

The future of on demand apps economy

Prashant TrivediPrashant TrivediContent Writer

  The on-demand app economy has taken over the traditional business models by providing people with what they want. In fact, it has become the most talked business term in today’s competitive world.  The technology sector is fast growing, as a result of which apps have become the mainstream. Since the inception of the App … Continue reading

12 Best Apps Small-Business Owners should use in 2017

12 Best Apps Small-Business Owners should use in 2017

Manpreet KaurManpreet KaurContent Writer

Small business owners are often pulled back in several directions due to the every changing requirement of customers. Being the owner of small business, you are not only in charge of daily operations, but must handle employee issues, payroll, and financial transactions, communicate with clients and so on. If you want to maximize the productivity … Continue reading

Google's Material Design vs Apple's Flat Design: Which is better?

Google's Material Design vs Apple's Flat Design: Which is better?

Manpreet KaurManpreet KaurContent Writer

Since the release of Google’s material design, there is an on-going debate over – material design vs flat design: which is the best? If you ask a few designers, you will probably get different answers. User interface design has been influenced by a number of trends in the recent years. In this post, we are … Continue reading

An overview of asynchronous design feedback and its benefits

An overview of asynchronous design feedback and its benefits

Manpreet KaurManpreet KaurContent Writer

Design feedback is a sensitive subject for most of the designers. Many designers skip the stage of design feedback process, as a result of which designers may get horrible feedback. It is difficult to consistently get good feedback on design work. There are two types of design feedback – synchronous design feedback and asynchronous design … Continue reading

What to Consider When Converting a Web Experience to a Native App

What to Consider When Converting a Web Experience to a Native App

Rahul SinghRahul SinghContent Writer

Gone are the days when everybody wants a website. Today, more and more people are looking for native apps and not web apps. It has become an important factor for companies to convert their websites to mobile apps.   There is a great increase in the potential to reach customers through their phones. Mobile technology … Continue reading