Insights

We all know about the fleeting attention spans and patience of the generation of users today. In 2018, 52.2 percent of all website traffic worldwide was generated through mobile phones. Businesses delivering their services or products to clients are working incessantly on mobile apps as a way to enhance their customer service. To retain their … Continue reading

The Middle East and North Africa (MENA) region is experiencing a mobile revolution, presenting a vast and lucrative opportunity for app developers worldwide. With a rapidly growing smartphone user base, increasing internet penetration, and a unique cultural landscape, the MENA region demands a strategic approach to app development, particularly when catering to the Arabic-speaking audience. … Continue reading

Feeling hungry? *click on the phone* and voila! Have your food delivered to your location. The advent of food delivery apps has escalated the convenience of food ordering by leaps and bounds, resulting in massive popularity and retention among masses. A positive trend has been observed in investment scenarios with a high valuation of food … Continue reading

Introduction Location data can be an invaluable resource when it comes to activities like engaging customers. Insidious use of mobile devices has brought forth an extensive flux of user information like geolocation data, which is of immense value for marketers. More often than not, businesses lack the basic technical skill set to use this data … Continue reading

We have all seen how mobile and software development trends have shaped our lifestyles in recent times, solves major lifestyle problems and changed the way we live our lives with conveniences. Better still, Mobile App Development landscape is evolving rapidly to provide its users with a better experience. The ongoing year 2018 is about to … Continue reading

Machine learning is a self-evolutionary interactive field that is designed to incorporate the functionalities of artificial intelligence (AI) and cognitive computing through a series of algorithms. Machine Learning  is used to understand the relationship between big data and is aimed at obtaining a certain desired output. Machine Learning has revamped the way we interact with … Continue reading

A fully functional app is a result of a great app idea, mindful development along with upbeat maintenance. Most business owners see the process of application launch as limited to app development, and tend to overlook the time and resources incurred by app maintenance practices while allocating finances for the process. It is imperative to … Continue reading

It’s the age of smartphone addiction. According to a recent emarketer report, a US adult will spend an average of 3 hours, 35 minutes per day on mobile devices in 2018, an annual increase of more than 11 minutes. A smart business owner is someone who puts this knowledge to use and builds upon it … Continue reading

Why Do You Need a MVP for your Mobile App Idea? While the big numbers about the count of apps on iOS and Android portray a tale of triumph of mobile app technologies in today’s world, a low success rate of app-based businesses tells a different story. Intense competition warrants only the survival of the … Continue reading