Insights

It is said that Information Technology is technical and not creative. I disagree with this general perception and deliberate typecasting. Codes created by software developers can in no way be negated on grounds of lack of creative input. However, creativity does face a veritable challenge when coding encompasses huge team with diverse culture. Therefore, to … Continue reading

Even the simplest websites – blogs, photo sharing, etc are open to hacking. You might think that this site may not have any use for hackers, but there have been several instances when information is compromised. The reason for this is that most of the hacking isn’t done to steal passwords or data but using … Continue reading

PHP has wide usage and is one of the most popular languages for coding. As per a recent report ending on 7th December 2013, more than 39.31% of websites globally have PHP at their root. This is a better share than languages like J2EE, ASP.NET and others. Every now and then, PHP comes with an … Continue reading

Regardless of the e-commerce system you have been working upon, system performance is the final barometer of success. It will make all the difference between your efforts and customer satisfaction. It is important to note that modern customers have several options. There won’t stick to a website that disappoints them in any way. As a … Continue reading

CMS is the buzzword in internet marketing today. It’s the most credible way of reaching out to the audience. While many CMS (content marketing systems) have come up today, WordPress does hold a special and topmost position in the affairs. A unique open source platform, WordPress allows a variety of CMS elements to take your … Continue reading

NoSQL databases are getting all the attention lately as opposed to the relational databases (RDBMS) that have been there for decades. NoSQL databases also known as non-relational and “Cloud” databases have become a suitable alternative in all aspects of database management. Here we look at the 5 basic advantages and challenges pertaining to the same. … Continue reading

An important aspect with which people recognize a brand is its logo. Well, logo is a visually appealing signature of a company and is something that instantly attract the people. A well designed logo is that which conveys what the company does and reflects its personality in an attractive manner.   Logo should be simple … Continue reading

Nothing can be more daunting for a e-commerce website owner than a potential customer entering the checkout process only to leave the website before committing to the transaction. As per Enterprise Apps Today, about 60% of online shoppers log out before completing the online transaction. Well, there are several reasons for this. So is there … Continue reading

Websites are the face of business today and it is important that you have the right platform to guide your product and service into expected success. Effective web development constitutes the positive interaction of various facets like marketing, search engine success, designing, copywriting, content, programming, degree of interaction with readers and the technical assurance. While … Continue reading