Insights

CMS is the buzzword in internet marketing today. It’s the most credible way of reaching out to the audience. While many CMS (content marketing systems) have come up today, WordPress does hold a special and topmost position in the affairs. A unique open source platform, WordPress allows a variety of CMS elements to take your … Continue reading

NoSQL databases are getting all the attention lately as opposed to the relational databases (RDBMS) that have been there for decades. NoSQL databases also known as non-relational and “Cloud” databases have become a suitable alternative in all aspects of database management. Here we look at the 5 basic advantages and challenges pertaining to the same. … Continue reading

The world today runs on mobile. Smart devices have become an integral part of every modern individual’s lifestyle. Businesses – large and small, have been using mobile apps to get deeper into the market and this has subsequently resulted in increase of sales. A decade ago, a website was the most important thing that gave … Continue reading

Do you want to build a mobile app of your own? If yes, then this is a guide that will help you get started. Though these steps for building for mobile app are defined very specifically, but it may not work the same way for everyone. So, you can go through the steps and I … Continue reading

An important aspect with which people recognize a brand is its logo. Well, logo is a visually appealing signature of a company and is something that instantly attract the people. A well designed logo is that which conveys what the company does and reflects its personality in an attractive manner.   Logo should be simple … Continue reading

Nothing can be more daunting for a e-commerce website owner than a potential customer entering the checkout process only to leave the website before committing to the transaction. As per Enterprise Apps Today, about 60% of online shoppers log out before completing the online transaction. Well, there are several reasons for this. So is there … Continue reading

Now is the time when Gen Y is shifting focus from computers to Smart devices. Surfing Facebook or shopping from eBay has got mobile. Apps have made our life easier – be it a torch guiding to the dark basement during a power cut or games that help kill boring bus journeys and lazy weekends. … Continue reading

Websites are the face of business today and it is important that you have the right platform to guide your product and service into expected success. Effective web development constitutes the positive interaction of various facets like marketing, search engine success, designing, copywriting, content, programming, degree of interaction with readers and the technical assurance. While … Continue reading

Android Best Practices   As Android has reached 75 percent of the global smart phone market, it should come as no surprise that numerous people are struggling to develop captivating applications. With the launch of a new IDE “Android Studio” by Google, which aids developers to build the Android apps while adhering to endearing best … Continue reading