Insights

Regardless of the e-commerce system you have been working upon, system performance is the final barometer of success. It will make all the difference between your efforts and customer satisfaction. It is important to note that modern customers have several options. There won’t stick to a website that disappoints them in any way. As a … Continue reading

CMS is the buzzword in internet marketing today. It’s the most credible way of reaching out to the audience. While many CMS (content marketing systems) have come up today, WordPress does hold a special and topmost position in the affairs. A unique open source platform, WordPress allows a variety of CMS elements to take your … Continue reading

NoSQL databases are getting all the attention lately as opposed to the relational databases (RDBMS) that have been there for decades. NoSQL databases also known as non-relational and “Cloud” databases have become a suitable alternative in all aspects of database management. Here we look at the 5 basic advantages and challenges pertaining to the same. … Continue reading

Today is the age of Big Data, ERP and many other data dependent technologies. But, if you a look a decade back, you’ll realize the significance of cloud. We have come very far in terms of data collection, its usage in various techniques and business’s dependence on data for data. Well, cloud services have transformed … Continue reading

An important aspect with which people recognize a brand is its logo. Well, logo is a visually appealing signature of a company and is something that instantly attract the people. A well designed logo is that which conveys what the company does and reflects its personality in an attractive manner.   Logo should be simple … Continue reading

The year 2013 saw development and launch of several hi-tech mobile gadgets and some wearable mobile gadgets launched by some of the top-notch companies across the world. This has made the tech savvy users excited about what’s there for them in this year. Let’s see how technology will be driven by execution, innovation and positioning … Continue reading

Nothing can be more daunting for a e-commerce website owner than a potential customer entering the checkout process only to leave the website before committing to the transaction. As per Enterprise Apps Today, about 60% of online shoppers log out before completing the online transaction. Well, there are several reasons for this. So is there … Continue reading

Websites are the face of business today and it is important that you have the right platform to guide your product and service into expected success. Effective web development constitutes the positive interaction of various facets like marketing, search engine success, designing, copywriting, content, programming, degree of interaction with readers and the technical assurance. While … Continue reading

Back in August 2011 when Jacob Thornton (@fat) and Mark Otto (@mdo), now ex-employees of Twitter, came up with Bootstrap, its value was explained to empower front end developers with easier and faster web development. To the end user, the Twitter Bootstrap is incredible because it’s easy and simple. However, this is certainly not the … Continue reading