Insights

Given the widespread usage of mobile phone devices and increased reliance on apps to execute many days-to-day functions, users may have to open an app in pitch dark ambience. Very often, the light that the app emits in pitch dark is too high and almost piercing for a user’ eyes. There have been reports that … Continue reading

The exponential growth of e-commerce mobile apps has propelled them beyond mere transactional tools, transforming them into indispensable companions for modern consumers. As the competition intensifies among e-commerce giants, the battle for supremacy hinges significantly on the ecommerce app features that these mobile apps offer. Just how much are mobile apps driving e-commerce growth? We’ll unveil the eye-opening numbers. Mobile commerce already accounts for a whopping 31% of all retail e-commerce sales in the United States, and that number is projected to grow to 53% by 2025. Conversion rates from mobile apps are three times higher than mobile sites, and mobile shoppers spend twice as much money as other customers. When developing an e-commerce mobile app, it’s crucial to carefully consider the e-commerce mobile app features that align with your business goals and customer needs. But be aware e-commerce mobile apps are not equal. So, what is the difference?

The continent Africa has been home to some of the world’s fastest-growing economies with GDP well above the global average, in the recent past and figures state that 2020 would not be any different. Countries like South Sudan (8.2%), Rwanda (8.1%) Côte d’Ivoire (7.3%), Ethiopia (7.2%), Senegal (6.8%), Benin (6.7%) and Uganda (6.2%) along with … Continue reading

85% of the large and medium businesses are expected to have chatbot automation by 2025. Interactive applications that engage customers through meaningful dialogue, chatbots are the way forward for companies which intend to beautify their customer service, marketing and lead generation operations. The choice of Chatbot builder can be a game-changer when it comes to … Continue reading

What is Typography? How many times have we shrieked at the sight of visually unpleasant app pages with amiss font style and size that mar the app usage experience on the whole? Countless would be the answer. Such apps lack the necessary sticking factor that helps us stay on the app. It is common to … Continue reading

Mobile App market sure is one crowded space with more than 4 million apps available for download on the Google Play Store and Apple app store combined. For an app business to make its presence felt in this stream of innumerable tech marvels, the app product needs to be outstanding, should leverage the right technologies … Continue reading

What is Mobile App Wireframing? Wireframes can be described as pure black and white layouts that outline the specific size and placement of page elements, features, conversion areas and navigation on an app or website. They lack real design elements like colours and fonts and are used to bring out an app’s structure specifically. Done … Continue reading

Psychological studies show that humans are attuned to be more perceptive towards all things beautiful. Often described as aesthetic sense, people’s preference for symmetry, lack of clutter and beauty spills over to technology and product development as well. Nowhere is human beings’ visual sense more prominent than during app development, where an application not only … Continue reading

Going by estimates, there could be 115 million blind people around the world by 2050, an increase of 38.5 million from 2020. If you are an app developer working on a project that you hope is likely to make it big in the future, you do not want to seclude the large chunk of the … Continue reading