Insights

I wonder how Amazon always gets the bits of ‘what I want to buy’ always right. Actually, that turns out to be bad for me that I end up buying more than what I should and eventually am out of budget for other things.   But thinking about it from Amazon’s perspective, if you are … Continue reading

The digital landscape is fast evolving to match the trends in the market and serve user expectations. While some of these trends can be momentary others are here to stay.   At Promatics, we believe every app business must know that users are spoiled for choice when it comes to picking mobile apps. To engage … Continue reading

By 2021, the total number of online shoppers will reach 2.14 billion Worldwide. Modern eCommerce businesses today want to serve clients and simplify the purchasing process for them. An easy and fast shopping experience that offers personalization and friendliness to customers is doable with custom eCommerce software. Custom eCommerce software is crafted to meet the … Continue reading

Livestream Ecommerce: Stats Show It’s More Than Just a Trend Live commerce is going places. Forget the static product images and lengthy descriptions – livestream ecommerce is taking the online shopping world by storm. This dynamic approach uses live video to showcase products, answer questions in real-time, and create an engaging, interactive experience for customers. … Continue reading

As we trap ourselves in a self-imposed quarantine to avert the terror of the COVID-19 global pandemic, grocery apps are suddenly emerging as saviors helping all confine themselves to the four walls of their abode. While everything else can wait, survival depends on the consumption of the essentials. Sourcing essentials can be cumbersome in the … Continue reading

Given the widespread usage of mobile phone devices and increased reliance on apps to execute many days-to-day functions, users may have to open an app in pitch dark ambience. Very often, the light that the app emits in pitch dark is too high and almost piercing for a user’ eyes. There have been reports that … Continue reading

The exponential growth of e-commerce mobile apps has propelled them beyond mere transactional tools, transforming them into indispensable companions for modern consumers. As the competition intensifies among e-commerce giants, the battle for supremacy hinges significantly on the ecommerce app features that these mobile apps offer. Just how much are mobile apps driving e-commerce growth? We’ll unveil the eye-opening numbers. Mobile commerce already accounts for a whopping 31% of all retail e-commerce sales in the United States, and that number is projected to grow to 53% by 2025. Conversion rates from mobile apps are three times higher than mobile sites, and mobile shoppers spend twice as much money as other customers. When developing an e-commerce mobile app, it’s crucial to carefully consider the e-commerce mobile app features that align with your business goals and customer needs. But be aware e-commerce mobile apps are not equal. So, what is the difference?

What is Typography? How many times have we shrieked at the sight of visually unpleasant app pages with amiss font style and size that mar the app usage experience on the whole? Countless would be the answer. Such apps lack the necessary sticking factor that helps us stay on the app. It is common to … Continue reading

What is Mobile App Wireframing? Wireframes can be described as pure black and white layouts that outline the specific size and placement of page elements, features, conversion areas and navigation on an app or website. They lack real design elements like colours and fonts and are used to bring out an app’s structure specifically. Done … Continue reading